Customer Pain Points: A Guide to Identifying & Leveraging Your Customers’ Problems
When starting your business, I am sure you had a few pain points that you wanted to solve for your prospects. Once you have identified your target audience, it is important that every business identifies issues that this audience finds urgent or frustrating. This major step of understanding customers’ pain points will give you a […]
Inbound Marketing 101: A Step by Step Guide to Lead Generation.
Having a tough time attracting qualified traffic to your website? Are you puzzled when reviewing your site’s analytics, wondering why visitors aren’t converting into valuable leads and, more importantly, loyal customers? It might be time to refine, retool, or rethink your marketing plan. Inbound marketing is the most efficient way to turn complete strangers into […]